How Struggling Retailers Can Improve Business by Selling Online

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(GP) — With the many advantages of the World Wide Web and its impact on businesses, you would think the bandwagon impact would be massive.

Apparently, this is not the case as there are still a good number of businesses that are yet to bring their business online. Surprisingly, some of these businesses are struggling and are ready to jump at any ready-made solution to recover. Unknown to them,the solution is right under their noses which is to bring the business online.

There many online businesses that traditional stores can emulate. A good example is Jumia.Jumiais over 5 years in the online business and for these years, Nigeria’s no 1 shopping destination has encouraged millions of Nigerians to shop online. This has, fortunately, being aided by the fact that many customersnow own smartphones and can afford the internet, they will no doubt, result to the internet…

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